Utilizing the anecdotes gleaned from historic documents, oral histories and contemporary interviews of former White House chefs and staffers, and historical photographs of the kitchens and dining spaces within the White House, we will create a cookbook-style experience that walks individuals through the history of African American presidential chefs/staff and through recipes.
Example of Proposed experience.
Individual launches app.
They are prompted to select either a chef to review or a recipe to prepare.
Upon selecting a recipe or chef, individuals will be presented the history of the chef, the time in which they lived and how their lives influenced the creation of the recipe. This history can be interwoven into the experience as the recipe is being provided by incorporating footnotes of history, audio from the chef (if applicable), and visually though historical photographs.
This will make each recipe an entry point to a narrative that will give individuals more indent insight into the chefs, their struggles and their triumphs in the kitchen as well as everyday life. This model can be easily displayed on monitors for elementary/ middle / high school home-ec classes as well as culinary arts schools. Each recipe can represent a single class.
Videos of meal preparations (hopefully prepared by Mr. Miller or his Consultants) can be streamed from centralized servers to minimize the size of initial app download. This will also serve as a way to better control the proprietary nature of the content.
At the conclusion of each recipe, much like the way you tube is fashioned, the individual will be prompted to prepare the next meal and learn about he next chef. This can be done chronologically starting from the beginning once the last chef has been reviewed.
Date: December 2012Client: Adrian Miller / The Soul Food ScholarSkills: Brainstorming, Branding, Design